“When you stand and share your story in an empowering way, your story will heal you and your story will heal somebody else.”
― Iyanla Vanzant
Angela Hayes is an accomplished public relations leader with extensive expertise in brand development, product lifecycle strategy, nonprofit fundraising, multi-cultural engagement, corporate social responsibility, and cause marketing. She has helped numerous organizations, ranging from grass-root nonprofits to multi-national corporations, navigate through major revitalization initiatives by building communications strategies to better position them for growth.
Hayes is a 27-year veteran of the communications industry. As the senior vice-president of Diversity and Inclusion at Brodeur Partners, she provides strategic oversight of the organization’s plans to ensure inclusivity and reach diverse stakeholder groups.
Previously, she spent 17-years leading integrated communications planning for the American Cancer Society, where she led the team of PR professionals charged with building relevance for the Society’s 850M fundraising portfolio. She helped achieve incremental revenue growth with key strategic corporate partners, including brands such as eBay, Chevy, Lane Bryant, the NFL, Pantene and Shoe Carnival. Additionally, Hayes led planning for the organization’s first ever integrated multi-cultural consumer engagement strategy, helping to increase engagement and revenue across the Society’s diverse key constituencies in support of its award winning “More Birthdays” brand revitalization.