Market Focus
Consumer Marketing -– We’re an organization of professionals that knows what drives consumers. Our consumer teams have experience working with major brands, such as RIM, Toshiba, Philips, Fidelity and Wells Fargo and support their consumer marketing efforts in technology, financial services, healthcare and other industries. Some of our clients have very sophisticated consumers. Others face challenges in bridging the gap between traditional storefronts and new retail and ecommerce technologies. We’ve helped companies build brands from scratch and others extend their brands to new customers. We help every client anticipate change and adjust their marketing efforts, their distribution channels and communications to shape and control their future.
B2B Marketing -- Brodeur cut its teeth on business-to-business marketing and communications. Since taking on a software company as our first client back in 1985 we’ve worked with companies of all sizes, from Internet start-ups to IBM Corp.’s networking, software and PC divisions. Today our business-to-business communications work includes not only technology but also banking, finance, telecommunications, health care and entertainment.
Vertical Expertise –- Brodeur’s experience spans many subject areas. We have provided comprehensive communications services to companies in:
- healthcare
- financial services
- government
- enterprise technology
- microelectronics
- wireless / telecommunications
- media / entertainment